Title: Assistant Manager - Marketing
Ratmalana, Western Province, Sri Lanka
About Brandix
At Brandix, our progress is driven by curiosity, collaboration, and a shared commitment to creating meaningful impact. With over 50 years of experience, we partner with global brands to deliver inspired apparel solutions while working towards our purpose of inspiring a future that drives prosperity for everyone.
Key purpose of the Job
The Assistant Manager – Marketing is responsible for developing and executing the marketing strategy for Brandix Corporate Campus (BCC), driving the growth and positioning of the BCC brand, and driving end-to-end lead generation, student recruitment, and conversion initiatives to achieve enrollment targets across full-time and part-time diploma programmes.
Key Responsibilities:
- Develop and execute the annual marketing strategy, intake campaigns, and digital lead generation initiatives to achieve enrollment targets
- Act as the primary custodian of the BCC brand, ensuring consistency in messaging, visual identity, and tone across all marketing channels, campaigns, and agency outputs
- Lead recruitment and partnership initiatives, including Open Days, school engagement, webinars, and corporate collaborations to build sustainable student pipelines
- Monitor marketing performance, conduct market and competitor analysis, and manage budgets and external agencies to optimize campaign effectiveness
Education
Experience
Competencies
This is an Equal Opportunity Company